The online casino world has had plenty of good news this week. None more so than the software providers NetEnt entering a deal that will see them acquire slot developers Red Tiger Gaming Limited.
Indeed, the deal involves a £200 million enterprise value. And this is on top of a possible extra 23 mil in 2022. Fortunately for NetEnt, the transaction is expected to be completed before 2020, with players able to access Red Tiger’s resources in the upcoming months.
With the deal all but done, expect NetEnt’s position in the industry to be bolstered. It’s clear that the acquisition of Red Tiger is an opportunity to expand and support further growth. Therese Hillman, the Group CEO, echoed exactly that.
Hillman offered us insight into the deal, talking about ‘innovation’, ‘revenue synergies’ and ‘global reach unlike any other’. Considering the kind of traction NetEnt will receive through this deal, there’s very few who would disagree.
Therese Hillman, Group CEO of NetEnt…
But that’s not all. With Red Tiger in the palm of their proverbial hands, NetEnt will be able to provide players with entertainment on an unprecedented scale.
Daily jackpot games, lucrative offers, and fantastic prizes are what will be on the table. And this will be guaranteed for new and existing customers alike. Combine this with enhanced jackpot offers and welcome bundles and the appeal is magnified tenfold.
Given the kind of features that NetEnt already boast on their online casino, there is a whole untapped market waiting to be explored through this latest connection.
And with this new acquirement offering much more, the future for NetEnt seems bright.
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